Who We Are
Shifting the Culture Wealth Partners recognizes the value and importance of ‘seeing yourself’ in the professionals you work with. Professionals that honor the history, humanity, and cultural experiences of the individuals they serve.
It’s not Color. It’s about Culture!” – Denzel Washington

NJIDEKA OBIJIAKU
OWNER & CEO
Njideka Obijiaku has built a decade long foundation in the financial world. In a world where less than 4% of financial advisors are of color, she was proud to launch Shifting the Culture Wealth Partners LLC (an independent Registered Investment Advisory firm) to begin to focus on financial planning and wealth advisory services.
Njideka's goal is to provide a Family Office-styled approach to her clientele. An approach often thought to be exclusive to the super wealthy and less accessible to aspiring wealth builders of color. This approach brings higher range, higher quality, holistic services and (as a result of creating strategic partnerships) leads to clients having increased confidence knowing they have added some of the most core members needed to have a solid financial team.
It is her belief that with the right strategy, ambitious professionals (and business owners) can become seriously wealthy and create more examples that our communities need to see.... For the Culture!
Network of Partners
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